ESG Investing: A Growing Approach to Values-Based Investing

Key Takeaways

Environmental, social and governance (ESG) or sustainable investing is becoming mainstream. Here’s what you need to know about the trend, the goals and the upside potential.

• ESG investors consider how a company treats the environment and its employees in addition to its return potential.
• Implementing a responsible investing portfolio is now easier than ever.
• You can do well by doing good. More research supports the value that ESG can provide.